Francia - Daniel Bastidas

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Fernanda Gastelum.
She was born in Reynalda,
Tamaulipas, Mexico in 1994. She is in
love with life and spends it with
family and friends. Some of her
hobbies are reading and make up.
Rigoberto López.
He was born in Culiacán, Sinaloa,
México in 1994. He has been a
business guy for 7 years, specializing
on sales, marketing and logistics of
bog events like national conferences.
La défense, major business district in Paris 
This booklet was made with 
the purpose of expose some 
characteristics of two 
countries: Mexico and 
France, and their culture, 
which is the most important 
factor in an international 
negotiation. 
What is the best way of 
handling this situation?
Geography
Mexico is bordered by the
United States to the north and
Belize and Guatemala to the
southeast. Mexico is about
one-fifth the size of the United
States. Baja California in the
west is an 800-mile (1,287-km)
peninsula that forms the Gulf
of California. In the east are
the Gulf of Mexico and the
Bay of Campeche, which is
formed by Mexico's other
peninsula, the Yucatán. The
center of Mexico is a great,
high plateau, open to the
north, with mountain chains
on the east and west and with
ocean-front lowlands beyond.
Government
Federal republic.
History
At least three great
civilizations—the Mayas, the
Olmecs, and the Toltecs—
preceded the wealthy Aztec
empire, conquered in 1519–
1521 by the Spanish under
Hernando Cortés. Spain ruled
Mexico as part of the
viceroyalty of New Spain for
the next 300 years until Sept.
16, 1810, when the Mexicans
first revolted. They won
independence in 1821.
From 1821 to 1877, there were
two emperors, several
dictators, and enough
presidents and provisional
executives to make a new
government on the average of
every nine months. Mexico
lost Texas (1836), and after
defeat in the war with the
U.S. (1846–1848), it lost the
area that is now California,
Nevada, and Utah, most of
Arizona and New Mexico, and
parts of Wyoming and
Colorado under the Treaty of
Guadalupe Hidalgo. In 1855,
the Indian patriot Benito
Juárez began a series of
reforms, including the
disestablishment of the
Catholic Church, which owned
vast property. The subsequent
civil war was interrupted by
the French invasion of Mexico
(1861) and the crowning of
Maximilian of Austria as
emperor (1864). He was
overthrown and executed by
forces under Juárez, who
again became president in
1867.
Geography
France is about 80% the size
of Texas. In the Alps near the
Italian and Swiss borders is
western Europe's highest
point—Mont Blanc (15,781 ft;
4,810 m). The forest-covered
Vosges Mountains are in the
northeast, and the Pyrénées
are along the Spanish border.
Except for extreme northern
France, the country may be
described as four river basins
and a plateau. Three of the
streams flow west—the Seine
into the English Channel, the
Loire into the Atlantic, and
the Garonne into the Bay of
Biscay. The Rhône flows south
into the Mediterranean. For
about 100 mi (161 km), the
Rhine is France's eastern
border. In the Mediterranean,
about 115 mi (185 km) east-
southeast of Nice, is the island
of Corsica (3,367 sq mi; 8,721
sq km).
Government
Fifth republic.
History
Archeological excavations
indicate that France has been
continuously settled since
Paleolithic times. The Celts,
who were later called Gauls by
the Romans, migrated from
the Rhine valley into what is
now France. In about 600
B.C., Greeks and Phoenicians
established settlements along
the Mediterranean, most
notably at Marseille. Julius
Caesar conquered part of Gaul
in 57–52 B.C., and it remained
Roman until Franks invaded
in the 5th century A.D.
The Treaty of Verdun (843)
divided the territories
corresponding roughly to
France, Germany, and Italy
among the three grandsons of
Charlemagne. Charles the
Bald inherited Francia
Occidentalis, which became an
increasingly feudalized
kingdom. By 987, the crown
passed to Hugh Capet, a
princeling who controlled only
the Ile-de-France, the region
surrounding Paris. For 350
years, an unbroken Capetian
line added to its domain and
consolidated royal authority
until the accession in 1328 of
Philip VI, first of the Valois
line. France was then the
most powerful nation in
Europe, with a population of
15 million.
International business deals not
only cross borders, they also
cross cultures. Culture
profoundly influences how
people think, communicate, and
behave. It also affects the kinds
of transactions they make and
the way they negotiate them.
Differences in culture between
business executives can create
barriers that impede or
completely stymie the
negotiating process.
They’re both a 
dependent society. 
It is easy to admire 
someone with a 
higher role and 
because of that, a 
much longer 
distance.
France is an 
individualist, while 
Mexico is a 
collectivist. The 
first one prefers 
own wins and the 
second to share 
them with their 
people.
In France, 
competition is not 
that obvious, while 
for Mexico, success 
is been the winner.
They both avoid 
uncertainty, and 
prefer to stick to the 
basics.
France believe that 
truth depends very 
much on situation, 
context and time. 
They show an 
ability to adapt 
traditions easily to 
changed conditions 
while in Mexico is 
the opposite.
In France is not 
that common or 
well seen for a 
person to show their 
feelings. In Mexico 
it is daily common.
Mexicans seek long-term
relationships, have a win-win
attitude, established etiquette must
be followed for them, in a negotiation
they may seem indirect and avoid
saying "no". The business atmosphere
is easy going. Truth is based on
feelings and emotional arguments are
more effective than logic. Authority is
vested in a few at the top and prefer
consensus. Also they avoid risk.
French prefer to close a sale
immediately, believes that a win-win
deal is fair enough. Formality is not
that important but they are direct
and straight to the point. They are
average emotional and tent to be
consensus.
Mexicans are particularisms because
they believe in human relations
before rules. We usually work as a
team and we are very emotional. We
are diffuse cause we tend to not
separate status and roles. WE believe
that environment controls us.
French usually stick to the rules and
function mainly as individuals. They
are average in showing emotions.
They do separate professional roles
from personal and believe that they
are factors to control the
environment.
In both politics and business, the
French like to be independent.
They are immersed in their own
history and tend to believe that
France has set the norms for
such things as democracy,
justice, government and legal
systems, military strategy,
philosophy, science, agriculture,
viniculture, haute cuisine and
savoir vivre in general.
They will do business with you if
you have a good product, or if you
buy, but their initial posture will
be somewhat condescending. If
you don't speak French, you
appear to be an Anglophile. That
is not a good start in their eyes.
You are not seen as an equal.
You may be better or worse, but
you are different.
In order to get the best of your
dealings with the French, you
have to study their psychology
and tactics when they enter
commercial transactions.